China Today; China Tomorrow; China Always!

China Today; China Tomorrow; China Always!

Thursday, January 17, 2008

Citroen regrets Mao ad "Insult"


French carmaker Citroen has withdrawn an ad featuring a doctored portrait of former Chinese leader Mao Zedong, after complaints it was an insult.

In the ad, carried in Spanish newspaper El Pais, Mao scowls at a hatchback.

"It's true, we are leaders, but at Citroen the revolution never stops," reads the text below the portrait.


Citroen apologised for the "inappropriate" ad, which Chinese chatroom users had complained "hurts our national pride".


"This is no small thing," said one visitor to a chatroom about the ad - based on the famous portrait of Mao which hangs in Beijing's Tiananmen Square.


"It has an influence on the whole country. It damages the whole Chinese people."
This Article that was found on the BBC, spoke of an ad that was run by the French car maker Citroen in a spanish newpaper showing Mao intreged at the new El Pais, the people of china aren't too happy about this image, stating that it is offencive and wrong to alter the image of Mao.
You can read more on this issue at:http://news.bbc.co.uk/2/hi/asia-pacific/7190249.stm

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